We stage dirt the way stagers stage homes

Stop letting land listings sit. Sell the finished home, not the trees.

We turn any vacant lot into a complete builder investment package in 48 hours: concept renderings, a lot and zoning breakdown, and a pro forma a builder can pencil in 30 seconds.

Takes about a minute: paste your MLS link or parcel address. We handle the zoning research, comps and math.

✦ Delivered in 48 hours✦ MLS-ready renderings✦ On-time or your money back

Launch pricing: $250 today — goes to $500 on Nov 1

🔒 sample.stagethedirt.com
Concept home rendering from a sample Stage the Dirt package

Target margin

$355,610

14.4% on cost

All-in cost

$2.12M

Sample package

01The problem

Woods photos don't sell land.
Math does.

Overgrown wooded lot, typical land listing photo
BEFORE · a typical land listing
Concept home rendering from a Stage the Dirt package
AFTER · a Stage the Dirt package
01

Land listings sit longer than homes — and every extra month costs your seller patience and your commission momentum.

02

Builders pass on land they can't pencil in 30 seconds. A listing page of woods photos doesn't give them the math.

03

Numbers sell land. A builder who sees the margin, the comps, and the concept in one place moves.

02The real math

It's not $250. It's the commission you're not collecting.

Days your listing has been sitting

Enter your own numbers. Nothing here is a promise of a sale.

Commission still unpaid after ~5 months on market

$12,000

That's about 5 months your commission has been sitting uncollected — and the longer it sits, the closer the listing gets to expiring.

Your commission$12,000
A Stage the Dirt package$250

One sale pays for this 48× over.

Every month it sits, your seller gets more frustrated and the listing gets closer to expiring with another agent.

03Two ways agents use it

Wake up a stale listing.
Win the next one.

Aerial MLS-style photo of a wooded lot with a yellow parcel outline
On market
312
days
Road-edge photo
Survey
Photos + a survey. No math.
Scenario A

Wake up a stale listing

  • ✦Send builders the finished home, the all-in cost and the margin.
  • ✦Give your seller something new to point to this week.
  • ✦Turn "why hasn't it sold?" into "look who's calling."
Stage the Dirt package on a seller's kitchen table: tablet with the concept home and a printed pro forma
Margin $355,610 · 14.4%All-in $2.12MBuilder-ready
Scenario B

Win your next listing appointment

  • ✦Bring a package to the kitchen table.
  • ✦Show the seller what their land becomes and what a builder can pay.
  • ✦Be the only agent in the room with a plan, before you sign.
04What you get

A 4-in-1 kit, not just a web page.

Live property page example
01

Live property page

Your branded page at address.stagethedirt.com — or on your own custom domain if you have one. One link for every builder, buyer and seller.

MLS-ready renderings example
02

MLS-ready renderings

High-res concept images sized for photo slot #1 on the MLS, Zillow and Realtor.com.

Printable pro forma PDF example
03

Printable pro forma PDF

A 2-page summary for listing appointments, open houses and buyer diligence packets.

Builder email script example
04

Builder email script

Copy-and-paste outreach you can send straight to the custom builders in your market.

05What's inside — a real sample package

Eight sections a builder reads in one sitting.

🔒 sample.stagethedirt.com
Full sample Stage the Dirt package
  1. Package my listing — $250

See real package examples

Independent concept examples built from publicly available listing facts. Not affiliated with, endorsed by, or prepared for the listing agents or sellers. No MLS photos are used; all renderings are conceptual.

06Distribution

A listing page waits for buyers. A package goes out to them.

Your listing doesn't just get a page. It gets an audience, and you get proof to show your seller.

→

Built to send to builders

You get a ready-to-send builder email and MLS-ready assets, so you can reach your own local builders the same day.

⌂

Your branded page

🔒 address.stagethedirt.com

Builder package · Your listing

Presented by your name · your brokerage

One link to send to any builder, buyer, or seller.

✓

Proof for your seller

Example report

Page views

—

Downloads

—

Answer "what are you doing to sell my property?" with real builder engagement.

07How it works

Three steps. No back-and-forth.

  1. 1

    Pay $250 and paste your MLS link.

    A short form: MLS link or address, plus your branding. We do the zoning research, comps and math.

  2. 248 hrs

    We build your package in 48 hours.

    The 48-hour clock starts when your completed intake form is received.

  3. 3

    Share it everywhere.

    Your page goes live at address.stagethedirt.com, branded with your name and brokerage, and circulated to our builder network.

One package. One price.

Your next land listing could come with a builder package.

$250

per listing · paid once

Launch price — goes to $500 on Nov 1

  • ✓Live branded property page
  • ✓MLS-ready concept renderings
  • ✓Printable 2-page pro forma PDF
  • ✓Builder outreach email script
  • ✓Optional custom domain (youraddress.com)
  • ✓One revision round
  • ✓Delivered in 48 hours

On a $400,000 lot at 3%, one sale pays for this 48× over.

48 hr
guarantee

If your package isn't delivered within 48 hours of your completed intake form, we refund the full $250. Every package includes one revision round.

08FAQ

Questions agents ask.

How fast is delivery?+

48 hours from the time we receive your completed intake form.

What do you need from me?+

Your MLS link or the parcel address, plus your name and brokerage for branding. No site plans, surveys or CAD files needed. If you have extra documents you can upload them.

What if it's late?+

If your package isn't delivered within 48 hours of your completed intake form, you get your $250 back.

Can I put the renderings on the MLS?+

Yes. You get high-res concept images, labelled as concept renderings, sized for MLS and portal photo slots.

Do you use my listing photos?+

Not required. Concept renderings show what the lot could become — that's what moves builders. You may upload photos if you want them included.

What if the numbers don't pencil?+

You still get the package with honest math, including the downside case. Builders respect honest numbers, and the package helps you have the price conversation with your seller.

Is this a completed diligence file or a finished plan set?+

No. The package presents a possible scenario only. The buyer does their own diligence, and their architect and design team produce the finished plans.

Who is this for?+

Real estate agents with vacant land listings, or land with teardown homes.

Package my listing — $250 →